The Sure Shot logo Facebook Location
  • Guns Guns
  • Ammo Ammo
  • Guns & Ammo Guns & Ammo
  • Scents Scents
  • Feeders Feeders
  • Supplies Supplies
  • Boots Boots
  • Boots Boots
  • Boots Boots
  • Archery Supplies Archery Supplies
  • Bows Bows
  • Targets Targets
  • Summer Summer
  • Winter Winter

The Sure Shot is an independently owned and operated retail business located in beautiful Alexander City, Alabama. We have catered to archery, hunting, and shooting enthusiasts since 1998.

We buy, sell, and trade new and used firearms and are a Class III dealer. You'll find all the major brands of ammunition plus reloading supplies and black powder. We have 30+ years experience with AR platforms and can help you select the best hand gun for your needs, whether for self protection or target shooting.

In our archery shop, you'll find bows for all ages for hunting and target shooting, along with all the accessories. When it comes to hunting, The Sure Shot stocks all the latest and greatest accessories from scents and calls to camo apparel and footwear to ladder and climbing stands. If we don't have it, we'll do our best to find it for you.

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